Communication Search Engine Optimization (SEO) // Clifford Jones // June 10, 2013 // no comments
These big platforms deny any involvement in this national privacy controversy. Do you believe them? We would love to hear your comments – The CME Team
The U.S. National Security Agency (NSA) has been named in a massive surveillance operation which includes monitoring activity on multiple U.S. carriers and service providers. Dubbed PRISM, the operation involves collecting data traveling…
Content Keyword Analysis ROI Search Engine Optimization (SEO) Website Design and Hosting // Clifford Jones // June 6, 2013 // no comments
Measurement is a vital aspect of success in online marketing . And one of the best things about marketing online is the ability to measure everything. Traditional 20 th century marketing campaigns could take weeks or months to measure and as a result, a campaign could bleed money or an opportunity to truly capitalize on a successful campaign could be lost. Online marketing is blissfully…
Content Keyword Analysis Online Marketing Pay Per Click (PPC) Search Engine Optimization (SEO) Website Design and Hosting // Clifford Jones // May 28, 2013 // no comments
“What Should Lead Your Online Marketing Strategy: SEO or Content”. “Why Content Marketing is the New SEO”. “Is Google’s love affair with content marketing usurping SEO?” “Content Marketing is the New SEO ” These are actual titles from article in the top search results for [content marketing and SEO]. Content Marketing Isn’t New CONTENT MARKETING! DO IT! It’s the NEW SEO! In fact, it’s so awesom…
Communication Content Conversion Based Marketing Keyword Analysis Online Marketing Search Engine Optimization (SEO) Website Design and Hosting // Clifford Jones // May 21, 2013 // no comments
There’s a lot of panic and turmoil right now in the world of link building, but there doesn’t have to be – you just have to learn how to be a bad-ass link builder. SEO has changed. We can’t rely on spam and automation to boost traffic and search rankings anymore. A few years ago, link builders never gave that kind of stuff a second thought – it’s just how things worked. The industry is…
Branding Content Conversion Based Marketing Corporate Identity Marketing Online Marketing Search Engine Optimization (SEO) Small business // Clifford Jones // May 13, 2013 // no comments
Yelp has remained a leading review site for local businesses for quite some time. Although the restaurant industry is no doubt the most present on the site, other businesses are beginning to take advantage. With more than 100 million monthly unique visitors to the site (both on desktop and mobile), it’s a great place to gain visibility for your company and create a place for reviews, ratings, and…
Content Conversion Based Marketing Online Marketing ROI Search Engine Optimization (SEO) Strategic Plan Website Design and Hosting // Clifford Jones // May 6, 2013 // no comments
I have for the past couple of months been posting here about an ongoing MBA class on content marketing called Marketing with Social Media . The class is being taught by me, Bill Belew, at a university in San Jose (Yes, I know the way). I don’t know of anybody who has been able to gather a lot (73 MBA students) of bloggers and put them in a controlled setting (controlled inasmuch as they do…
Content Conversion Based Marketing Conversion Marketing Experts Copywriting Keyword Analysis Online Marketing Search Engine Optimization (SEO) Website Design and Hosting // Clifford Jones // May 1, 2013 // no comments
Fact: As SEOs we have far more power than we realize. Especially now, most of us do a lot more than simply build links or worry about rankings. We have the added power to attract a large number of potential leads to our clients’ websites through our outreach efforts and we bring about increased sales volume much quicker than waiting for core terms to rank high on page one. Through what we’v…
Content Copywriting Keyword Analysis Search Engine Optimization (SEO) Website Design and Hosting // Clifford Jones // April 29, 2013 // no comments
There’s been a lot of talk about quality content in the SEO world for the past couple of years. We do our best to be mindful of Google’s Content Quality Guidelines and know that a human rater may review the page quality of the content we provide for consumption by users. Looking at the Big Picture Creating fresh content that is insightful, entertaining, or informational is important. But that’s…
Branding Content Conversion Based Marketing Copywriting Keyword Analysis Marketing Online Marketing Search Engine Optimization (SEO) Social Media Strategic Plan // Clifford Jones // April 24, 2013 // no comments
In the last 12-18 months, several factors have come together to form what could be described as a digital marketing perfect storm, transforming content into the foundation of both search and social: Search algorithm changes that deemphasized thin content in the SERPs pushed marketers to focus on quality content . As is evident from the chart below, social developed into a legitimate content…
Content Keyword Analysis Online Marketing Search Engine Optimization (SEO) Website Design and Hosting // Clifford Jones // April 15, 2013 // no comments
If landing page optimization and conversion funnel testing are not on the list of items that you’re currently focusing on, then you’re not getting the most out of the visitors that are coming to your site. This is true for all types of websites, whether you want your visitors to make a purchase or donate so you can increase revenue, download a white paper so they can learn more about a specific…